Feedback Summary

The things that we need to improve on from our rough cut and things that we need to bring forward into our final video are:
 - More footage of performance.
 - If using the text, change the style.
 - Develop interesting styles such as slit screen.
 - Use more of storyline ideas.

Rough Cut Analysis

At first we were slightly disheartened with our rough cut, as we feel the end product differs from our desired, due to poor planning and lack of time, as we were unable to make full potential of the overnight camera slot, due to differing circumstances and prior commitments from members, however we feel we achieved the atmosphere and style of editing we we're aiming for, overall we agree with the peer feedback we have received and understand the scenery is not very imaginative and bland, and aim to utilize more environments in a wider range of atmospheres.

we also aim to use more varied text styles in a variety of colours, we think this will be beneficial because it will maintain the viewers interest for longer and make a more interesting scene.

we plan on using a similar style to the video below, whereby lyrics are timed and overlaid on real footage and shake and move with the beat of the song.

(Skip to 2:05)

Rough Cut Feedback From Tanya

There are some interesting techniques used in this rough cut which, with development, could very effectively engage your target audience.
Areas to develop now should include:

Adding in more performance footage. You need to cover the track at least two more times, so that you can cut back and forward between different performances. One of the extra track coverages could be a performance? Generically, this would be appropriate.

The split screen is effective, but needs development.

The use of text is very interesting and could provide the technical 'tone' to your video. There are too many black backgrounds for the text at the moment and you might like to think about moving the text, changing sizes etc. You could also put the text over the footage. The video would thenlook more integrated.

Rough Cut Feedback From Peers

Before veiwing the rough cut we were expecting the story of the drunk girl as a key focus of their music video. The rough cut didn't show the storyline that had been pitched and instead had a basic storyline of two guys in the woods. However, we enjoyed the editing of the video with the 4 panels of video, and the words flashing up on screen were good on timing.

looks alot like this http://www.youtube.com/watch?v=pyRRJz4P7ZE


The location of woodland for the setting of their video is lacking with imagination, in the sense of what they could achieve with the narrative of the song.


Editing

• Text coming up on screen was bland, in the pitch it was compared to All Of The Lights by Kanye West, you could take ideas from that and change the font for each set of words to provide variety and possibly add more effects.

Mise En Scene

• Location could be more imaginitive as it is fairly basic for the whole video.
• Mise En Scene could match the narrative.

Camerawork

• Good use of shots as it is what is expected from your final product. These shots are good practice for a good idea of what your final piece will look like.

Genre Elements

• The images on screen match the genre. The actors look like they are fitting the mood of the song without going over the top. 

Performance

• Again, the performance lacked imagination as it was just two people walking around in the woods, it would be good if it could fit with the words a bit more so the words reflect what is being shown on screen, but its good for a rough cut.

Rough Cut Footage